Commercial for (E-Cigarettes)

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Shoot: Stills on the 18th + moving image (Gifs) on the 19th April in
central London.

Fee: Adults – £600.00 inc (Shooting 2 days)

Buyout: Adults – £3,400.00 inc

Usage: UK, Italy, US, France, press, OOH, online, social, PR, POS – 2 Years
(Potential Global Buyout instead of £5,800.00)

We are looking for a wide variety of quirky interesting people, with
some specific characters included (See below). Please only send me genuinely
interesting models. We are really not looking for generic advertising types.

To bring this campaign to life we need a mixture of people from all walks of
life and want to resist just using good looking models. This isn’t a fashion
campaign. We need to use relatable characters with interesting features. Big
smiles, lovable, and warm.


6 X MODELS: Male and Female. Any Ethnicity. Between the ages of 25 – 40
look at least 25 for legal reasons).

Distinguishing features would be good. Girl with shaved head, someone with
big grin and gap in teeth etc. Wide open to all kinds of individual looks
whilst still being relatable.

Older Women – We do also want to include some interesting older generation
characters. Think Baddiewinkle or similar. Fabulous older women would be
amazing. At least 60 or above.

Couple – As well as focusing on individuals, we’d like to explore using a
couple in one of the shots. We may make up a couple from those attending the
casting, but if you have any real cool couples then please flag them up. DO
NOT CREATE THEM FOR THE PURPOSES OF CASTING. They are no more likely to get
the job as we may make them up ourselves but if you have any that fit the
bill let me know.

I cannot reiterate that we want to see your coolest, quirkiest most
interesting people but they should still be advertising friendly.

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